Hey there, Feelou-family! 🌟
Big news! Our 'smart bra' has captured not just hearts but also the attention of Algemeen Dagblad (AD). The article, beautifully written by Reenike Gunduz, dives into the story of our maternity bra and the vision of our founders, Noor Figdor and Anne Dijkstra.
The beginning of a revolutionary idea
The AD article sheds light on the motivation behind Feelou: Noor’s personal struggle with impractical and uncomfortable bras during her pregnancy. This frustration led to the creation of our sustainable bra, designed to grow with the changing bodies of pregnant women. Say goodbye to wasting money on twelve bras that are useless after pregnancy!
Innovation and comfort combined
Anne explains the magic of our bra: a unique closure system that adjusts to your body. Comfort and flexibility are the key features here, all offered at a fair price. And the coolest part? Our first production run, made in Latvia, sold out within just three months! 🚀
More than a product, a mission
Feelou is more than just a brand—we’re a movement. Our mission extends beyond creating an amazing product. We aim to challenge the fast fashion industry and prioritize sustainability in everything we do. And yes, we’re actively seeking partners and investors to help turn this dream into a reality!
Thank you to our amazing community
We’re incredibly proud of this recognition from AD and want to thank you, our awesome Feelou family, for your continued support. Your enthusiasm and love drive and inspire us every day. The future looks bright, and we’re determined to keep supporting women during this transformative phase of their lives.
Curious to read the full article and learn more about our story? Check it out here: Slimme bh’ van Noor: een revolutie in zwangerschapslingerie.
Together, we’re making a difference in the world of maternity lingerie! 💙
With love and excitement,
The Feelou Team